We Build Websites that Work as Hard as You Do. Specialised Web Design, SEO & Lead Management Systems for Painters, Electricians, Plumbers, Solar and General Contractors.
I’m not just a digital marketer; I’m a service-based business owner just like you. As the founder and Partner of Hobart Gutter Guard Co, I learned firsthand that the difference between a struggling business and a scaling one isn't just "more leads"—it's the system that handles them.
I founded Tradie Web & SEO to solve the "Digital Chaos" that kills local businesses. Most agencies send you leads and walk away. We do the opposite. We specialise in building smart, functional websites specifically for the trade and home service space—websites that don't just look good but actually work for you.
We provide the complete foundation: a consistent lead flow via our proven SEO and Ads Formula, integrated directly into a Smart Website and an All-in-One AI CRM.
Why Tradie Web & SEO? Most businesses lose 20-30% of their revenue because their website is a "dead end" that doesn't talk to their backend. You’re missing calls while on-site, losing forms in your inbox, and drowning in manual spreadsheets. Our systems ensure that every click on your site turns into a conversation in your pocket.
Helping more trade and home services busineses
Solving lead conversion for busy contractors
Turn more leads into more revenue

Smart AI Websites: 24/7 "Active Employees" that answer FAQs and book your calendar while you work.
Lead Flow Automation: Instantly capture and route leads from Meta and Google without lifting a finger.
Missed Call Text-Back: Never lose a Hobart lead again because you were on a ladder or a loud job site.
Unified CRM: One place for every SMS, email, and Facebook message.
Let’s be honest: most digital agencies love talking about "clicks," "impressions," and pretty designs. But at Tradie Web and SEO, we know those vanity metrics don’t pay the bills or keep your guys on the tools. You don’t need a digital brochure that sits idle on Google—you need a predictable system that brings in high-quality leads and booked appointments on autopilot.
That’s exactly why we started. We saw too many hardworking Aussie tradies getting burned by agencies that didn’t know the difference between a rough-in and a fit-out.
We bridge the gap between cutting-edge digital marketing and the realities of running a trade business.
Our Mission: Your Growth, Automated
We help your trade business reach its goals by delivering high-quality leads and booked appointments through our unique sales and marketing system. We look at your operations through a practical lens to solve your biggest headaches—whether that’s a quiet calendar, missed after-hours calls, or hours wasted chasing tyre-kickers.
Our customised digital solutions and strategies ensure your business grows with the right tools for your specific needs. From high-leverage local SEO that puts you at the top of Google in your service area, to smart AI agents that lock down leads while you’re asleep, we build the systems so you can focus on what you do best.
Why Ambitious Tradies Partner With Us
Industry Expertise: We actually understand how trade businesses run. We speak your language and we know what your local residential and commercial clients are looking for.
Frictionless Tech: We don’t bury you in messy software. Everything we build—from your website to your AI chatbots—lives under one roof inside the Tradie Lead Connector CRM. No extra logins, no tech headaches.
A Focus on Profit Margins: Every strategy we deploy is designed to maximise your return on investment, protect your reputation, and win you back your weekends.
The Bottom Line: You shouldn’t have to guess how to scale your business while managing active job sites. We handle the digital heavy lifting so you can grow with confidence.

Innovation
Fresh, creative solutions.

Integrity
Honesty and transparency.

Excellence
Top-notch services.
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